Digital Finance SOS – Is Digital Retailing the Answer? Part Two: Why Aren’t Dealers Adopting Digital Retailing?

Adopting Digital Retailing

By now everyone knows about digital retailing. There are enough automotive technology providers hawking their version of “Retail Magic,” it would be hard to miss it. At its most basic, digital retail technology empowers car buyers to move through the buying journey online and seamlessly transition in to the dealership. Meaning dealers are able to…

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