Resources

The lead comes in through your website’s credit app. “Get Pre-Approved” is what the button says. The customer clicks it, fills out the form, and thinks they’re ready to buy. Your BDC rep sets the appointment, believing the buyer is good to go. The Sales team picks it up with confidence. But by the time…

You’d think tracking how your credit tools are performing would be simple. But it rarely is. Most dealership websites today offer more than one way for customers to apply for credit, sometimes several. You might have a DealerTrack, RouteOne or OEM-mandated captive finance link on your finance page, a digital retailing platform with an embedded…

You don’t need a customer complaint to know when something’s off. A salesperson waiting on the desk. A desk manager bouncing between multiple screens and multiple systems just to find one missing detail. F&I reworking a deal that was already structured. That’s not a tech failure. It’s a disconnected sales process, and it’s costing you…

Blog

The Difference Between a Lead and a Fundable Buyer

The BDC board is full.Appointments are stacked.The showroom feels busy.Salespeople are running customers.Managers are penciling deals.The store is moving. Then month-end arrives. And somehow the numbers don’t reflect how the month felt. The activity...

Blog

5 Credit Frictions That Quietly Kill Momentum And How To Reduce Them

Most dealerships don’t lose deals because the customer wasn’t interested. They lose them because the process slowed down at the wrong moment. The customer is ready. The salesperson is working the numbers. The desk is waiting on credit visibility. ...

Blog

“I Already Did This.” Why Credit Conversations Reset In-Store

Customer walks in. Credit app already done. Maybe they’ve got the confirmation email pulled up.They think they’re already moving forward. Sales opens the CRM. There’s a lead. Maybe a credit app attached. Maybe comments or a PDF buried in notes. No s...

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Survey Report

The $4.7 Billion Dollar Opportunity

Dealers report they are losing sales because of mismatches between initial payment quotes and final lender terms, but if this gap is solved, the vast majority of dealers surveyed predict gross profits and F&I penetration would significantly increase....

Case Study

A 60 Second Process Change Decreases Transaction Times by Over 60 Minutes

Excerpt: When it comes to buying (and selling) a car, both consumers and dealers want to save time. According to a Cox Automotive study, less than 1% of consumers like the sales process…...

Case Study

A Wake-up Call on ID Fraud Leads to More Sales

Excerpt: When it comes to buying (and selling) a car, both consumers and dealers want to save time. According to a Cox Automotive study, less than 1% of consumers like the sales process…...