pre-approval on desktop

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How Soft Credit Pulls Are Saving F&I From Pre-Approval Chaos

The lead comes in through your website’s credit app. “Get Pre-Approved” is what the button says. The customer clicks it, fills out the form, and thinks they’re ready to buy. Your BDC rep sets the appointment, believing the buyer is good to go. The Sales team picks it up with confidence. But by the time…

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credit kpi dashboard

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5 Credit KPIs Every Dealership Should Be Tracking – But Probably Isn’t

You’d think tracking how your credit tools are performing would be simple. But it rarely is. Most dealership websites today offer more than one way for customers to apply for credit, sometimes several. You might have a DealerTrack, RouteOne or OEM-mandated captive finance link on your finance page, a digital retailing platform with an embedded…

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unhappy car buyer

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The Real Cost of Disconnected Sales

You don’t need a customer complaint to know when something’s off. A salesperson waiting on the desk. A desk manager bouncing between multiple screens and multiple systems just to find one missing detail. F&I reworking a deal that was already structured. That’s not a tech failure. It’s a disconnected sales process, and it’s costing you…

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