Archive for February 2021
How the Pandemic Changed Sales Operations and Accelerated Digital Retail Adoption
It was perhaps the most extraordinary time that any of us will ever live through – 9/11 notwithstanding. At the start of the second quarter of 2020, everything – absolutely everything – just stopped. Car buyers on lockdown. Dealerships closed. People forced to stay home. After a solid start to the year, it was as…
Read MoreCOVID-19 Accelerated Digital Retailing. Are Dealers Moving Closer to Permanent Adoption in the ‘New Normal’?
In other words, did COVID accelerate digital retailing (DR) closer to its potential? A new report about the pandemic’s impact on dealership sales and operations shows mostly positive results – and a definite way forward that will shape the dealership of the future. Based on a survey of auto dealers fielded by eLEND Solutions in…
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