
Pete Macinnis
Founder and CEO of eLEND Solutions™
Blog
Why Are Some Dealers in the ‘Back Seat’ Regarding DR?
Understandably, most dealers are slow to adopt new technologies. Today, your biggest competition is the status quo. What stands in the way for dealers?...
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Digital Retailing Benefits Dealers, Not Just Buyers
Consumer expectations have morphed the car-buying process into a hybrid of online and offline interactions. Do you have a digital retailing strategy?...
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3 Reasons to Believe Digital Retailing Will Help Future Proof Your Business
Now more than ever before, dealerships big and small have an opportunity to capture the business of the local or next-market-over virtual car shopper....
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Automotive Digital Retailing: Upsetting The Status Quo Has Its Challenges
Dealers everywhere have found themselves navigating a new normal...a new normal accelerated by the pandemic. But it is important to understand that the new way to retail digitally...
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The Pandemic Drove a Great Leap Forward in Digital Retailing Adoption, Part 2: What Happened When “Everything” Changed?
For starters, not everything did change – though as time passes the stories of the great pandemic will surely grow more dramatic. The reality is, frankly, dramatic enough: there was a fair amount of disruption to the automotive space, enough to shut...
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How the Pandemic Changed Sales Operations and Accelerated Digital Retail Adoption
It was perhaps the most extraordinary time that any of us will ever live through – 9/11 notwithstanding. At the start of the second quarter of 2020, everything – absolutely everything – just stopped. Car buyers on lockdown. Dealerships c...
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